Palm Beach County
Luxury Single Family Homes
Primarily $2,000,000 and up
Listing
Buyer Representation
South Florida Lifestyles Realty · Palm Beach Gardens, Florida
We sell homes.
We market the lifestyle.
Gerald Rappaport and South Florida Lifestyles Realty help buyers and sellers of high-end homes across South Florida, with listings written around how people actually live in a home.
Our Approach
Every listing tells the story of a life someone could live there.
Most listings stop at bedrooms and square footage. We start with the buyer: the mornings, the neighborhood, the way the house works on an ordinary Saturday. Then we write and market the home for that person.
South Florida Lifestyles Realty has been an independent, locally owned brokerage for 14 years. Our broker-owner is also a builder, so we know how a home is put together as well as how it sells.
14 Years
Independent Brokerage
$2M+
Primary Price Focus
Builder-Led
Construction Expertise
Local
Palm Beach Gardens Based
What We Sell
Our Focus
We work mostly with single family and attached homes at the high end of the South Florida market.
Coastal South Florida
New Construction
Builder-led guidance
Custom Homes
Construction Insight
Palm Beach & Martin County
Attached Homes
Townhomes and villas
Listing
Buyer Representation
How We Market a Home
A home sells faster when the buyer can picture living there.
Before we talk about price cuts, we look at how the home is presented. We position each listing for the buyer most likely to love it, and we write the marketing around that buyer's daily life.
Positioning
Who the Home Fits
Listing Copy
Written Around the Lifestyle
Construction
A Builder's Read on the Home
Closing
In-House Escrow & Closing Agent
Services
How We Help
Seller Representation
Listing strategy, pricing guidance, and marketing written around the lifestyle the home offers.
Buyer Representation
Guidance for buyers of high-end single family and attached homes across South Florida.
Luxury Property
Homes defined by location, privacy, craftsmanship, and the way of life they make possible.
New Construction
Advice from a broker who builds custom homes, from the plans to the final walkthrough.
Commercial Leasing
Lease transactions for our residential clients and the people they refer to us.
Property Management
Management services for clients who own homes we have helped them buy or sell.
About
Gerald
Rappaport
Gerald "Jerry" Rappaport is the broker-owner of South Florida Lifestyles Realty in Palm Beach Gardens. He came to real estate as a builder, and his construction company has built luxury homes on the beach in Delray.
He has run South Florida Lifestyles Realty as an independent brokerage for 14 years. He personally mentors the agents who work with him and helps write the listings and marketing for the homes they sell.
Brokerage
South Florida Lifestyles Realty LLC
Broker-Owner
Gerald Rappaport
Focus
Luxury & High-End Residential
Property Types
Single Family · Attached Homes · New Construction
Contact
South Florida
Lifestyles Realty
Name
Gerald Rappaport, Broker-Owner
Business
South Florida Lifestyles Realty LLC
Email
Phone
Location
Palm Beach Gardens, FL 33418
Website